Capture the funnel
The audit starts with page copy, CTA structure, metadata, mobile/desktop screenshots, accessibility hints, performance signals, and visible interaction steps.
How it works
From URL to brutally useful conversion diagnosis.
Roast My Funnel is designed to feel instant and entertaining on the surface, while quietly doing the disciplined CRO work underneath: extracting context, simulating buyer reactions, and clustering the repeated friction patterns into fixes.
Build the buyer room
The system infers the product category and spawns a persona matrix: founders, operators, designers, technical buyers, skeptics, and people with very little patience.
Run the roast
Personas react to the page like a messy forum thread. They debate confusing claims, weak proof, form fatigue, pricing anxiety, trust gaps, and mobile annoyances.
Ship the fixes
The noisy comments become a friction score, vulnerability matrix, and prioritized remediation queue your team can actually act on.
Output
The report is not a vibe check. It is a fix queue.
Does the hero section explain the promise before attention evaporates?
Do forms, required fields, and validation rules create unnecessary drop-off?
Are pricing, proof, payment options, and security cues strong enough to keep buyers moving?
Does the first product moment confirm the buyer made a smart decision?
Ready